INVESTOR INSIGHTS

Hotel Brands That Offer Shareholder Discounts

James LePage
7 Mins
INVESTOR INSIGHTS
October 18, 2022
James LePage
Co-Founder + Head of Technology at ShareClub
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Did you know that several hotels offer rewards and discounts to their shareholders? In this article,  we'll take a look at how to take advantage of these deals and how to make the most of your investment.


If you own shares in a hotel, you may be entitled to certain rewards and discounts. These can include free or discounted stays at the hotel, as well as other perks such as free breakfast or parking. To find out if your hotel offers any shareholder benefits, check with the front desk or guest services.

Get discounts at properties like this as a shareholder in several popular hotel brands.


If you're planning to stay at a hotel that you own shares in, be sure to mention this when you make your reservation. You may be able to get a special shareholder rate. When you check in, be sure to ask about any other shareholder benefits that may be available, such as free breakfast or parking.


Now, let's take a look at a couple hotels that offer Shareholder Benefits and Rewards, what you get, and what the conditions are.

IHG PLC

One of the most widely known hotel brands as well as hotel shareholder discount, IGH PLC,  offers a great range of benefits to their shareholders. If you own at least 100 shares, you're eligible for the SHAREHOLDER BENEFITS PROGRAM. With this program, you can get up to a 20% discount on the best flexible rates when booking directly with IHG. You'll also get special member-only rates on select holiday dates, as well as other discounts and perks.


More info about this hotel's shareholder discount can be found here: https://www.ihgplc.com/en/investors/shareholder-centre/faqs


To take advantage of the shareholder benefits program, you'll need to register your details online and have your share certificate or holding statement to hand. Once you're registered, you'll be able to log in and book your stays at participating hotels via a special portal.


IHG PLC trades on the London Stock Exchange.

Taj (IHCL) Hotels Shareholder Discount

Shareholders in South Asia's largest hospitality focused enterprise, Indian Hotels Company Limited, can typically get anywhere between a 25-30% on stays and bookings.


This discount is given as a coupon code and depends on the booking dates and brands. For example, IHCL owns several hotels, including Taj and Ginger.


Ginger hotels has a landing page where you can book directly as a shareholder. Taj hotels will send shareholders coupons in an email every so often, but you may also be able to get a discount by mentioning your status when booking via the phone.


This stock trades on the Indian stock exchange.

Whitbread PLC

Whitbread is a British hotel operator. Their most notable hotel brands include Premier Inn alongside several popular restaurants.


Shareholders with a holding of 64 shares or more are eligible to receive a shareholder benefits card from the company. For those staying at the Premier Inn (or any other hotel run by Whitbread), you can get a free breakfast for up to 4 people.


Furthermore, you can get 10% off food and soft drinks at any one of their restaurants.


Accor Shareholders Club

Accor is a large hotel company based in France and operating properties worldwide. As a shareholder (who owns 1+ shares), you get three special benefits:

  1. Hotel Tours (behind the scenes look at how the company itself works)
  2. Special shareholder info
  3. Accor ALL Gold Status AKA "ALL - Accor Live Limitless Gold card"


The third benefit is the most popular aspect of this program. This physical loyalty card is typically earned by spending money and nights on Accor brands, but for shareholders, you get this as long as you own 1+ share!


Accor ALL Gold Status is the third loyalty tier out of 5, and gives you things like Guaranteed room availability, Room Upgrades and Early check-in or late check-out ... all for being a shareholder!


More info can be found here:

LVMH Shareholders Club

LVMH isn't known for being a hospitality brand, but it does have several properties that you can get special access to (or discounts on) as a shareholder who's a part of the LVMH Shareholder Club.


All offers are available on a members-only shareholder club.

Online Vacation Center

Online Vacation Center is a publicly traded online travel agent. If you're a shareholder with 500+ shares, you can get 5% cash back on bookings in popular hotels, cruises and more.


While not a direct shareholder benefit for a hotel brand, it's a noteworthy mention.

All Major US Cruise Lines

As we've mentioned before in the blog,  being a shareholder comes with a lot of perks. For the cruise lines, these include early booking privileges and up to $250 off sailings for select brands.


Here is a list of all the major US cruise lines and their shareholder benefits:

Conclusion

As you can see, there are many benefits to being a shareholder of a hotel or hospitality company. From discounts on stays to special access to events, there are plenty of perks to take advantage of. So if you're a shareholder of any publicly traded hospitality companies, be sure to check out what benefits you're entitled to.

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